TOITU BREWING COMPANY
I was commissioned to design a logo, and rasterize existing artwork for the Dunedin-based craft beer company Toitu Brewing Company.
As well as the logo, I created additional conceptual artwork for beer bottle labels.
I was commissioned to design a logo for the Christchurch community-based fitness group Westside Walkers.
This logo was for use on their social media platforms and advertising for their walking groups.
As a part of my graphic design elective, I was tasked with creating a brand's visual identity using Wellington's proposed New Zealand Ocean Exploration Centre as an example. The brief was to create a logo for the Exploration Centre, wayfinding visuals for the centre’s different exhibits, and additional signage - without relying on traditional imagery associated with marine life.
The abstract shapes and circular form established in the logo were used to create wayfinding designs which invoked the themes of each exhibit. The simplistic colour palette of the design allowed for colour coding between exhibits.
Branding Visual Identity Project